ISCOM 386 WEEK 5 Application Marketing Campaign

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ISCOM 386 WEEK 5 Application Marketing Campaign

Description

ISCOM 386 WEEK 5 Application Marketing Campaign

ISCOM 386 WEEK 5 Application Marketing Campaign

Imagine that you are the marketing team for a new mobile application that will capture instant feedback from the guests at your service establishment.

Create a campaign (for example: flier, webpage, pamphlet) that will discuss why an establishment will want to utilize your application.  Be sure to discuss the following:

  • How will you communicate your app to potential customers?
  • How will you market your app to potential customers?
  • Why should the service establishment utilize your app to help address their technological needs?
  • How will you, the marketing team, be able to process and interpret the data that you gather from customers and provide it to the service establishment?

 

Use at least 2 academic references that guided you in this creation. References can be handed in separately from the campaign and need not be included in the brochure, webpage etc. *Please note: the rubric refers to ‘the paper’, this should be replaced with ‘the marketing piece’.

Click on the Assignment Files tab to submit your assignment.

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ISCOM 386 WEEK 5 Application Marketing Campaign

ISCOM 386 WEEK 5 Application Marketing Campaign