BRM 353 WEEK 3 Product Life Cycle Analysis Paper

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BRM 353 WEEK 3 Product Life Cycle Analysis Paper

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BRM 353 WEEK 3 Product Life Cycle Analysis Paper

BRM 353 WEEK 3 Product Life Cycle Analysis Paper

Refer back to the brand chosen for the Week 1 assignment.

Identify where the brand is in the product/brand life cycle (introduction, growth, maturity, decline) and support your position with specific examples and research.

Create a 700- to 1,050-word marketing strategy based on this position in the life-cycle:

  • Identify appropriate marketing tools
  • Assess challenges and opportunities as they relate to its niche, competition, and position in life cycle

Cite all sources according to APA formatting guidelines & be sure to properly cite at least two different references, include a title page, paragraphs, and use subject headers.

Click on the Assignment Files tab to submit your assignment.

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BRM 353 WEEK 3 Product Life Cycle Analysis Paper